EE Times – Why Intel Got Inside BMW-Mobileye Deal

analysts are skeptical that Mobileye – known as a jealous defender of its algorithms – would gladly share with anyone, let alone Intel

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I don’t think Intel will win any sockets from this deal, but they will get some great industry marketing gains by contributing $100’s of millions and several hundred engineering resources to maintain their BMW relationship. Insiders know this is what happened between Intel and BMW with GENIVI, Intel did not win the first socket and struggled to win the second. Welcome to the automotive supply chain.

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